Customer case
Every business has its unique challenges - and we believe in solutions that are just as unique.
With extensive experience across a range of industries, we can put together teams and approaches that are tailored to your business needs. Here you'll find examples of how we've helped companies grow and develop. Want to know more about our experience in your industry?
Kasthall
Rebranding
Kasthall wanted to move from a historic Swedish brand to the international premium segment.
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Kasthall
The challenge
Kasthall wanted to modernize its digital presence and become more data-driven in sales and marketing. The previous website did not provide the right user experience, customer data was scattered in different systems, and marketing activities needed to be more effective and targeted.
Why Purasu was chosen
Kasthall was looking for a partner who could help them combine design, technology and strategy - while creating a platform that made it easier to understand and meet customer needs. They chose us for our ability to connect business with modern digital marketing.
Our solution
We built a new website that is both a digital catalog and a source of inspiration for designers and end users. We integrated Microsoft Dynamics with HubSpot to bring all customer data together in a unified platform. With HubSpot Sales and Marketing Hub, we streamlined the sales process, improved email campaigns, and created more targeted marketing efforts based on behavioral analysis.
The result
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25% longer visit time and 15% lower bounce rate on the website.
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20% higher open rate on email campaigns.
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30% higher conversion rate in marketing.
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18% higher customer satisfaction thanks to a unified customer database.
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A modern digital platform that strengthens both brand and sales.
Nordic BIM Group
Three companies/brands became one (Enterprise)
3 companies in 3 countries were to be merged into one company and one brand. We had the privilege to help them take the step over and manage the entire implementation of HubSpot Enterprise.
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Nordic BIM Group
The challenge
Nordic BIM Group was to unite three companies - Graphisoft in Norway, Noliplan in Sweden and M.A.D in Finland - under a common brand. This required a new digital identity, merging of different systems and a platform that could support both customer communication and internal training.
Why Purasu was chosen
They needed a partner who could handle the complexities of bringing together three organizations in three countries. It wasn't just about technology, but about creating a unified digital platform that reflected their new identity while streamlining both marketing and internal processes.
Our solution
We developed a brand new website that presented Nordic BIM Group as a unified player in the Nordic market. At the same time, we implemented HubSpot Enterprise, migrated data from existing CRM systems like Filemaker and integrated several e-commerce platforms. To strengthen internal learning, we also built a customized Learning Management System (LMS ) directly in HubSpot.
The result
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A single digital platform that unites three brands under one.
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Improved customer interaction via HubSpot Enterprise.
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More efficient internal processes through migrated and consolidated data.
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An internal LMS for training and knowledge sharing.
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A stronger market presence as a unified Nordic leader in BIM technology.
Arevo
The challenge
Arevo needed to modernize its digital presence. The old WordPress site no longer met the requirements for scalability, security and ease of use. They wanted a platform that not only looked modern, but could also grow with the company, handle high traffic and enable more data-driven marketing.
Why Purasu was chosen
Arevo was looking for a partner who could translate their vision into a concrete, future-proof solution. They needed a team that could combine strategy, UX design and technology - and understand the business behind it. It was that combination that made them turn to us.
Our solution
We developed a new website built on HubSpot, with a focus on flexibility, security and growth. Together with Arevo, our team of strategists and UX designers created a platform that offers an intuitive user experience, integrates marketing automation and supports the entire customer journey - from first contact to long-term customer care.
The result
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A stable and scalable platform that can be easily adapted to new needs.
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Improved user experience and smoother customer journeys.
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Secure and future-proof solution that strengthens the brand's digital presence.
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Ability to drive more data-driven marketing and better customer communication.
Hikki
Combining Shopify and HubSpot
By updating the web design, integrating Shopify with HubSpot, and customizing marketing communications for Hikki, we improved their digital presence and user experience while optimizing their e-commerce and marketing processes.
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Hikki
The challenge
Hikki faced the challenge of revamping their digital presence. Their website felt dated, the user experience was limited and much of the marketing work was done manually. To strengthen the brand and create the conditions for growth, a more modern and efficient platform was needed.
Why Purasu was chosen
Hikki needed a partner that could not only deliver a new design, but also connect technology, marketing and business goals. They chose us for our ability to see the big picture - from web design to systems integration and marketing communications - and for our ability to translate strategy into practical work that had a direct impact on their everyday digital life.
Our solution
We started with a complete redesign of the website - modern, inviting and user-friendly. Then we integrated Shopify with HubSpot to automate workflows, streamline customer data management and enable personalized communication. In parallel, we adapted marketing communications through audience analysis, optimized email campaigns and tailored social media messages.
The result
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A more modern website that strengthens Hikki's brand image.
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More efficient e-commerce with automated processes and better customer data.
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More personalized marketing that increased both reach and engagement.
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A solid foundation for continued growth in a competitive digital market.
TeXtreme
WordPress and Lime to HubSpot
TeXtreme is a brand of the company Oxeon. TeXtreme needed to update both their web presence and CRM for their global launch of new products.
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TeXtreme
In a world where digitalization is accelerating, businesses face constant pressure to upgrade and optimize their systems. The goal? To not only meet but also exceed customer expectations.
For TeXtreme, part of the Oxeon Group, this challenge was at the heart of their strategy for a global launch of revolutionary products.
Their previous digital infrastructure, which relied on WordPress for website management and Lime for customer relationship management (CRM), was insufficient to achieve the company's lofty ambitions.
Our solution? We transferred their data from Lime to Hubspot and developed a new website focused on intuitive navigation and improved contact with both the sales department and international distributors.
The results from the new website and its integration have been significant, mainly through earlier and deeper dialogues with customers, as well as a marked increase in web traffic.
We look forward to following TeXtreme's development and learning more about an exciting industry.
How can we help you?
We help you to be more visible online by tailoring HubSpot, a tool for your website and customer management, to fit exactly what your business needs.
We make sure it's not only affordable but also easy for you to, no matter how much you know about technology. This means you can focus on growing your business, while we take care of the digital.